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PUBLICATIONS
IN THIS SECTION YOU CAN DOWNLOAD SMAU PUBLICATIONS FOR FREE
Smau 2007 special report titled "Partners4ICT" is now available (in Italian only).
Partners4ICT, a publication promoted by the School of Management of Politecnico di Milano and Smau, is a new qualified tool offering valuable information and know-how both to SMEs as ICT end-users and ICT product and service vendors. The aim of this publication is to stimulate a "cultural change" both in the attitude of SMEs towards ICT and in the way ICT vendors traditionally present their offerings with a view to filling the gap between ICT potential and actual benefits.
Through its objective and pragmatic information on the importance of various technologies and solutions for businesses, a large number of case histories and a managerial style and language far away from the technical jargon, Partners4ICT represents an authoritative and unbiased reference book for firms and ICT vendors wishing to gain a better understanding on how ICT can really affect business. After its first edition, launched at Smau 2007, Partners4ICT’s second edition will be presented during Smau 2008.
Download now (for registered visitors).
Publications now being prepared:
- Innovation Agenda 08 - smau business Padua
To download Smau 2007 Special Report "ICT channels in Italy: suppliers become partners" for free (in Italian only), it is necessary to get registered on the website.
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